"pay that man his money". considering that bubba competes directly with howard at 3:00 pm, this is a remarkable achievement.

oops

"pay that man his money". considering that bubba competes directly with howard at 3:00 pm, this is a remarkable achievement.

That is what Howard101 gets not just Bubba's show

People need to remember these samples are FAR from accurate but they do give an idea but quoting exact figures is off. The disclaimer at the end of the report basically says that.

Arbitron asked current FM diary holders if they listen to SatRad what stations do they etc.

It was not a huge sampling

Holy shit, skylarbrie FINALLY made a thread that isn't worthy of WGAS ... CALENDAR EVENT, PEOPLE!!!!!

BULL SHIT! If he did they would sign him.

Sirius will look at the Arb data and extrapolate it with the data collected from listening online.

They definitely have good channel/time/duration data from the online streaming.

Having said that, I think 500,000 is high.

I listen to Howards show every day on 101 because I'm not in my car at 6AM and I want to hear the show from the start. I listen to maybe an 90 mins of Bubba simply because when I get home, I get out of my car and stop listening. So a lot of the 101 data is (obviously) going to be the West Coast feed of Howard.

Living in western Canada i personally listen to howard on 101 starting at 7am (my time) and look forward all day to bubba at 1pm. i didn't have to work monday but after looking at this site i had to run out to my truck (since the sirius is built in) just to listen to bubba's take on all of the shit.

You know what the problem is, they broke the bank for Howard and that other worthless talent they hired. If you haven't noticed Bubba's not the first nor the last person to complain about Sirius' pay scale.

I listen to 101 strictly for the West Coast Howard Stern show feed.. I rarely ever listen to Bubba on 101 , but from the looks of it on SFN, his show gets a lot of love an attention.. I honestly think Howard and Bubba are the best 1, 2, punch in all of radio... They both touch different audiences even if Bubbas numbers arent 500k he still is a good part of the success form the Howard channels

If they were using the new PPMs ( Personal People Meters ) the numbers would be much more accurate than simply asking somone to record it in their diary.

The PPM basically listens in on what you listen to and correlates it to what is playing on the radio at the time.

True, its still a statistical sampling, and it is prone to error/misidentifaction of the source, but it is far more accurate than the diaries.

What about Ferrall...he's on H101 also so some of those numbers are his

Those are old numbers, I bet between 3-7, Bubba gets way over 1 million.

Those are old numbers, I bet between 3-7, Bubba gets way over 1 million.

Sorry if the following is unknown or something... it is news to me, I have a lot of catch up reading to do.

Mutt on the SFRT said that the 500,000 number represents an average for the day on 101. He said when the hourly numbers come out, it will show that Bubba's show is above the average.

(I think Brent said something about 2 million listeners just a couple of weeks back, and he seems to have some inside information on these kind of things)

So then, if those are average numbers, and Howard has 1.2 million average on 100, if his show is replayed through out the day, wouldn't a person multiply the number of times it is replayed by the 1.2 million number to estimate the total number of listeners?

Sorry if the following is unknown or something... it is news to me, I have a lot of catch up reading to do.

Mutt on the SFRT said that the 500,000 number represents an average for the day on 101. He said when the hourly numbers come out, it will show that Bubba's show is above the average.

(I think Brent said something about 2 million listeners just a couple of weeks back, and he seems to have some inside information on these kind of things)

So then, if those are average numbers, and Howard has 1.2 million average on 100, if his show is replayed through out the day, wouldn't a person multiply the number of times it is replayed by the 1.2 million number to estimate the total number of listeners?

I have no idea what Mutt said but the 500k number from Arbitron is for the entire 101 WEEKLY not BTLS daily
It is VERY clearly written

So then, if those are average numbers, and Howard has 1.2 million average on 100, if his show is replayed through out the day, wouldn't a person multiply the number of times it is replayed by the 1.2 million number to estimate the total number of listeners? That is average per day. So at any given hour that is the average amount of listeners, more than likely the breakdown by hour is heavily weighted towards the live portion of the days broadcast. This number in and of itself gives us no way to figure out the total unique listeners in Howards audience.

I have no idea what Mutt said but the 500k number from Arbitron is for the entire 101 WEEKLY not BTLS daily
It is VERY clearly written

Thank you very much, I realize you seem to know more about this stuff than the average bear.

That is how I thought I had read it too, like you said. I was wondering If I was confused or something. The actual PDF of the report did not work for me, and I am still trying to read up on it.

I think Brent did seem to think that some future information that might come out was going to be favorable for them.

If you know of any good links to get up to speed on this with accurate information and would want to share those links, I sure would appreciate it and imagine others would also.

That is average per day. So at any given hour that is the average amount of listeners, more than likely the breakdown by hour is heavily weighted towards the live portion of the days broadcast. This number in and of itself gives us no way to figure out the total unique listeners in Howards audience.

Fuck, now I'm confused all over again.

It is hard for me to beleive that Howard only has 1.2 million people who tune in each week.

Sirius took off after he said he was coming over.

Fuck, now I'm confused all over again.

It is hard for me to beleive that Howard only has 1.2 million people who tune in each week.

Sirius took off after he said he was coming over. Again that is average per day if 6 million listen from 6-12 but only 500,000 thousand listen for each other quarter of the day :
6 million + 500k + 500k + 500k = 7.5 million divide that by four to get the average of 1.87 million even though there may be as many as 7.5 million unique listeners.

Fuck, now I'm confused all over again.

It is hard for me to beleive that Howard only has 1.2 million people who tune in each week.

Sirius took off after he said he was coming over.

Its not a science & this is very flawed

The cume is weekly listeners & the AQH is average quarter hour

Again I did not hear what Mutt reference but the 500k number arbitron reported was for Howard101 for a week & not BTLS alone daily

I swear some people can't read lol

The AQH for Howard101 is a bit over 30k

Again that is average per day if 6 million listen from 6-12 but only 500,000 thousand listen for each other quarter of the day :
6 million + 500k + 500k + 500k = 7.5 million divide that by four to get the average of 1.87 million even though there may be as many as 7.5 million unique listeners.

Did you read JKgroups post? Did I misread it? Did I read it right and he is mistaken?

I hope what you just said is right. Bubba could have 2,000,000 unique listeners then like I think Brent said.

Again that is average per day if 6 million listen from 6-12 but only 500,000 thousand listen for each other quarter of the day :
6 million + 500k + 500k + 500k = 7.5 million divide that by four to get the average of 1.87 million even though there may be as many as 7.5 million unique listeners.

Please STOP
You have NO idea WTF you are typing about lol

Did you read JKgroups post? Did I misread it? Did I read it right and he is mistaken?

I hope what you just said is right. Bubba could have 2,000,000 unique listeners then like I think Brent said. Yes he is right. The cume is weekly listeners, based on a statitiscal percentage of the peope surveyed. As was reported they did not survey people in some of Howard's biggest pre-sattelite markets (Philly, New York, etc). So all of these ratings are nothing more than educated guesses. From an extremely small sampling group.

Did they report how many people took part in the study/report?

Please STOP
You have NO idea WTF you are typing about lol I know, now. I always hated statitics though. They do not average the cume numbers. The AQH is though.

Its not a science & this is very flawed

The cume is weekly listeners & the AQH is average quarter hour

Again I did not hear what Mutt reference but the 500k number arbitron reported was for Howard101 for a week & not BTLS alone daily

I swear some people can't read lol

The AQH for Howard101 is a bit over 30k

Thanks very much, I appreciate this.

So cume is total weekly listeners, not some kind of weird average?

That means that Bubba's show can't have more than 500 K listeners, 0.0 Can't have more than 202K, and Howard Can't have more than 1.2 mil tune in during a given week? If that is unique listeners, which it should be - the replays would'nt be a factor in total listeners, because they are replayed within the week, right.

I think it is making sense now. But Damn, I figured Bubba and Howard would have more listeners tune in once a week.

Here is an interesting though, please correct me if I am way off...

I think Bubba has a higher percentage of people who listen to all 4 hours of his show each day, and tune in 5 days a week. That is just my gut feeling, but I bet I'm right on that.

If they do (or if they can) come out with some kind of total hours of Bubba's show per week listened to - I bet those numbers will look even better compared to a lot of shows.

Yes he is right. The cume is weekly listeners, based on a statitiscal percentage of the peope surveyed. As was reported they did not survey people in some of Howard's biggest pre-sattelite markets (Philly, New York, etc). So all of these ratings are nothing more than educated guesses. From an extremely small sampling group.

Did they report how many people took part in the study/report?

That is closer to the truth but NYC was included

The findings were based on current arbitron diary holders and they added a SatRad area. Its FAR from exact but only the first in a long line of polling/diaries that will begin measuring SatRad

The real numbers for Howard are probably closer to 4 million and Bubba's close to 2 million.

The other thought I had today. Canada has a lot of Grey market subscriptions. We just use U.S.A addresses.

I signed up this way so I could get 101 right off the bat.

I think I heard the Surveys are mailed in? A lot of us just picked random addresses, those surveys could be mailed anywhere.

But for some reason, a lot of people use the Maxim magazine address. I never knew why, a lot of truck stops suggested that, or gave out an address that might have been that.

That could skew the survey a lot. If those surveys end up going to Maxim, what is to stop them from filling out the survey in favor of the Maxim channel....

Bubba has a shit load of Canadian fans. I always ask people if they listen to Howard at all, and every single time (probably 100 times so far) the answer is "Not much, but I sure like the Bubba show"

Hmmmmm

Here is an interesting though, please correct me if I am way off...

I think Bubba has a higher percentage of people who listen to all 4 hours of his show each day, and tune in 5 days a week. That is just my gut feeling, but I bet I'm right on that.

If they do (or if they can) come out with some kind of total hours of Bubba's show per week listened to - I bet those numbers will look even better compared to a lot of shows.
I think that it's easier for people to catch his show live because it's on in the afternoon. Also, most people have to catch it live because there aren't as many replays. And how would they take into account the people that record the show on a Stiletto or whatever? All interesting questions. :bigthink:

Thanks very much, I appreciate this.

So cume is total weekly listeners, not some kind of weird average?

That means that Bubba's show can't have more than 500 K listeners, 0.0 Can't have more than 202K, and Howard Can't have more than 1.2 mil tune in during a given week? If that is unique listeners, which it should be - the replays would'nt be a factor in total listeners, because they are replayed within the week, right.

I think it is making sense now. But Damn, I figured Bubba and Howard would have more listeners tune in once a week. Remeber that this is not raw data. It is numbers generated by a small sampling of satellite customers and then their listening habits expanded to represent the audience as a whole.
Like I said earlier I hate statistics it seems to be the science of making numbers say what you want them to not what they mean. I believe I was right in saying that they did not conduct surveys in areas where Bubba or Howard were successful pre-sattelite. That may be wrong though.

Thanks very much, I appreciate this.

So cume is total weekly listeners, not some kind of weird average?

That means that Bubba's show can't have more than 500 K listeners, 0.0 Can't have more than 202K, and Howard Can't have more than 1.2 mil tune in during a given week? If that is unique listeners, which it should be - the replays would'nt be a factor in total listeners, because they are replayed within the week, right.

I think it is making sense now. But Damn, I figured Bubba and Howard would have more listeners tune in once a week.

You got it & I guarantee both stations have more listeners but do not get confused that all of 101 is BTLS. The west coast feed pulls in a LOT of listeners as well.

So you are correct now ...
Cume is short for cumulitive & in this case it a "weekly"
The other is AQH & that is based upon someone listening for 5 minutes in any given quarter-hour

They did not release a breakdown by dayparts ... SO FAR

That is closer to the tryth but NYC was included

The findings were based on current arbitron diary holders and they added a SatRad area. Its FAR from exact but only the first in a long line of polling/diaries that will begin measuring SatRad k, it is making more sense now. I still wonder how many respondents they had, the sample size.

You got it & I guarantee both stations have more listeners but do not get confused that all of 101 is BTLS. The west coast feed pulls in a LOT of listeners as well.

So you are correct now ...
Cume is short for cumulitive & in this case it a "weekly"
The other is AQH & that is based upon someone listening for 5 minutes in any given quarter-hour

They did not release a breakdown by dayparts ... SO FAR Brent alluded to the daily breakdown on the air today, I believe, and said that it actually makes them look better.

k, it is making more sense now. I still wonder how many respondents they had, the sample size.

Sorry to slam you earlier man ... ;)

Its just frustrating to type the same thing 12x :p

The only areas they did not include were areas that had meters to actually guage who was listening & when (because they cannot monitor SatRad)

I think the amount of diaries is google-able, but I cannot remember off-hand ... I think 400k for US ... THINK

Sorry to slam you earlier man ... ;)

Its just frustrating to type the same thing 12x :p

The only areas they did not include were areas that had meters to actually guage who was listening & when (because they cannot monitor SatRad)

I think the amount of diaries is google-able, but I cannot remember off-hand ... I think 400k for US ... THINK Don't worry about it I was confused like just about everyone else. As you said earlier these numbers have to be flawed. I have the feeling they will never really mean much to the average listener. Sorta like grading on a curve. Only the teacher really knows how everyone did.

Brent alluded to the daily breakdown on the air today, I believe, and said that it actually makes them look better.

Brent has been known to talk out of his butt before with numbers

If the numbers for dayparts were leaked I think we'd know

Brent might have "heard" something from someone from someone from someone but if he HAD the numbers there would be HELL to pay because AM/FM radio pay arbitron & not Brent to have that access FIRST

Brent has been known to talk out of his butt before with numbers

If the numbers for dayparts were leaked I think we'd know

Brent might have "heard" something from someone from someone from someone but if he HAD the numbers there would be HELL to pay because AM/FM radio pay arbitron & not Brent to have that access FIRST and Brent still has friends in regular radio. Is it that unrealistic to think they would get a copy. Even Bubba said they had known about this first set of ratings for a while. But yes Brent does talk out of his ass from time to time. But maybe not this time.

Don't worry about it I was confused like just about everyone else. As you said earlier these numbers have to be flawed. I have the feeling they will never really mean much to the average listener. Sorta like grading on a curve. Only the teacher really knows how everyone did.

Arbitron has always been a guesstimate at best & this is not even a detailed one

I doubt there would be a HUGE flux in station placement (meaning the #3 won't suddenly be #19 with full data, etc.) so using this as an approx. is a far as one can go

I hope Mutt didn't give wrong info out on SFRT :(

Btw ...

Here are the satellite channels with the highest numbers of total listeners in the average week:

XM TALK

1. Fox News 485,400

2. XM Comedy 422,200

3. ESPN Radio 262,600

4. The Virus (Opie & Anthony) 216,800

5. CNN 211,800

SIRIUS TALK

1. Howard 100 (Stern) 1,225,100

2. Howard 101 502,000

3. Blue Collar Comedy 311,200

4. NASCAR 177,600

5. Raw Dog (comedy) 171,600

XM MUSIC

1. Top 20 on 20 1,055,300

2. Flight 26 (adult contemp.) 713,700

3. '70s on 7 654,100

4. '80s on 8 648,900

5. '60s on 6 619,600

SIRIUS MUSIC

1. Sirius Hits 653,200

2. New Country 455,900

3. Big 80s 450,000

4. The Pulse ('90s) 405,000

5. Octane (hard rock) 357,600

and Brent still has friends in regular radio. Is it that unrealistic to think they would get a copy. Even Bubba said they had known about this first set of ratings for a while. But yes Brent does talk out of his ass from time to time. But maybe not this time.

But reg radio does not have them & lets be truthfull ... Bubba is FAR worse than Brent as far as things like this ... lol

They are BOTH workers & Dee Snyder owned them both when they had the face-off regarding Hartford ratings & Dee was not even preparing like Brent was beforehand

You got it & I guarantee both stations have more listeners but do not get confused that all of 101 is BTLS. The west coast feed pulls in a LOT of listeners as well.

I love Bubba's show, and really want them to kick ass... but I realize you are right about the West Coast feed.

I listen to Howard and the Wrap up show every day on 101, as a lot of people do. That has to inflate the numbers a lot, which would take away from Bubba's numbers.

Brent seems to be pretty confident about the BTLS numbers, I hope he is not wrong that their actual numbers are really good.

If more information comes out that is more detailed, I sure hope BTLS beats 0.0...

Before so many posts were lost on this forum, I had been saying it would be dumb for Bubba to sign to soon, the deal could only get better. If these current numbers seem so good - then maybe they should try making some kind of move now before more detailed numbers come out that might take the 'wind out of their sales'

They sure seemed to be in a good mood today, especially in the first half hour of the show. I hope they did get some kind of good news.

I think that it's easier for people to catch his show live because it's on in the afternoon. Also, most people have to catch it live because there aren't as many replays. And how would they take into account the people that record the show on a Stiletto or whatever? All interesting questions. :bigthink:

I am glad you are contributing to the thread. You are the man, I was going to try to get a hold of you to ask you where I should read up to learn about all of this.

I feel bad using this thread to get schooled on things, but we have some good thinkers in this thread, and some people that bring a lot of insight.

I probably will go read other threads about the numbers that I can find on the site - but I expect a lot of people will be talking out their asses like usually happens, and bring incorrect information to the table. It seems that even Mutt might be a bit off, I'm not sure.

Remeber that this is not raw data. It is numbers generated by a small sampling of satellite customers and then their listening habits expanded to represent the audience as a whole.


No they were not SatRad "customers" that were sampled ... they were anybody with an existing arbitron diary

To break it down easy & hopefully for the last time (Lol):

Current Arbitron participants for terrestrial now have an area to fill out for SatRad as well. That person could have been in a car, office, construction site, etc. & not be a subscriber at all. They also could be a sub too.

Again its only the beginning but what this "might" do is make SatRad publicly release the numbers they have to counter what Arbitron has

I think the amount of diaries is google-able, but I cannot remember off-hand ... I think 400k for US ... THINK

I think I heard Brent say that.

THINK

Are you Brent? :)

Glad to have someone knows what these numbers mean, in any case. I hate reading through a bunch of incorrect information.

Again, if you know of some good links, please feel free to post them.

Geez I help out Scales & he thanks Chob

:D :p :D

Brent might have "heard" something from someone from someone from someone but if he HAD the numbers there would be HELL to pay because AM/FM radio pay arbitron & not Brent to have that access FIRST

It seemed like Brent had heard something a few weeks ago. I think he even said something to the effect that they weren't supposed to know anything.

So, if this was from a really small sample group, anyone got any ideas how to get in on a future sample group so we can help make the numbers more fair, if they are unfair right now.

I'm just afraid that the pests will find away to do that before we do.

I think I heard Brent say that.



Are you Brent? :)

Glad to have someone knows what these numbers mean, in any case. I hate reading through a bunch of incorrect information.

Again, if you know of some good links, please feel free to post them.

Me? Brent?
Nah my numbers are usually correct :p

I'm just someone on the edge of the industry (well Entertainment) that pays attention to things like this so I come in with more knowledge than most & know some of the phrases.
A lot just spead-read to the numbers & don't bother "reading" ... short attention sspans

I just get aggrivated when I type it 6x & someone doesn't bother reading the post explaining it ... lol

You never been like that so I jumped at it again

It seemed like Brent had heard something a few weeks ago. I think he even said something to the effect that they weren't supposed to know anything.

So, if this was from a really small sample group, anyone got any ideas how to get in on a future sample group so we can help make the numbers more fair, if they are unfair right now.

I'm just afraid that the pests will find away to do that before we do.

Arbitron randomly does it ... no volunteers bc that would skew it obviously

Geez I help out Scales & he thanks Chob

:D :p :D

Hey, sorry, I am catching up... read the post directly above this one of yours - i am really glad you are here and I think I thanked you personally a few times.

I am still getting over my anger towards you over saying 'wow, lots of wrong information on this thread' when you quoted a post of mine about a week back where I was clearly using a lot of words like 'if', 'possibly', 'what if's' and 'I could be wrong's' . I held back going off on you over that, it got under my skin, and ate me up inside. :)

JKgroups is the man - he is much smarter than me when it comes to radio - JKgroups has a larger penis than I do....

We better now? :)

bubba claims to have 2million listeners.

I am still getting over my anger towards you over saying 'wow, lots of wrong information on this thread' when you quoted a post of mine about a week back where I was clearly using a lot of words like 'if', 'possibly', 'what if's' and 'I could be wrong's' . I held back going off on you over that, it got under my skin, and ate me up inside. :)



I don't even remember that ... that seems to be most of my post (correcting wrong info) ... :D

Siriusly no biggie

Speaking of "no biggie" please don't reference either of our penises again .... EVER

LoL

I hope Mutt didn't give wrong info out on SFRT :(

It is 'possible' that I am 'incorrect' and 'possibly' 'misheard' him. :)

bubba claims to have 2million listeners.

I figured this is what you were up to by starting this thread.

oops

I edited that, after saying something very similar to 'why does this douchebag continue to start up threads in the Bubba Section'

Speaking of "no biggie" please don't reference either of our penises again .... EVER

LoL

Scales has a huge penis.

There, got it out of my system.

(It is also beautiful, and with all of the scars I've collected, it is now 'ribbed for her satisfaction')

It is 'possible' that I am 'incorrect' and 'possibly' 'misheard' him. :)

Completely possible, but when I first read the pdf I did not see where they explained the cume and thought it would be daily. I'm actually shocked Howard100 has that good of a AQH % wise because his show is on 5x a day so a good AQH for him is AMAZING because his fans can easily be dilluted

Not to make this more confusing but some people get XM and Sirius channels on their Television provider. I have charter here in Alabama and get one of the two as music on the TV. That could also count.

*****Personal Disclaimer, I have said some dumb shit in this thread do not take what I say as fact.******

Current Arbitron participants for terrestrial now have an area to fill out for SatRad as well. That person could have been in a car, office, construction site, etc. & not be a subscriber at all. They also could be a sub too.

Does Arbitron sample people from Canada?

Assuming that they don't, those numbers would then leave out a huge portion of Bubba listeners from Canada. He is show is insanely popular up here.

In any case, because of grey market sub, I think that would skew the numbers. More people up here have grey market hook ups than Canadian hook ups (I am sure of it)

We don't have a lot of good radio programming up here, a lot of people have Sirius (I only know 1 person with XM, and about 100 with Sirius), and a I think a higher percentage of Sirius subscribers up here listen to Bubba as compared to the U.S average.

Not to make this more confusing but some people get XM and Sirius channels on their Television provider. I have charter here in Alabama and get one of the two as music on the TV. That could also count.

*****Personal Disclaimer, I have said some dumb shit in this thread do not take what I say as fact.******

Only if the diary writer added it as a SatRad station.
EX: if someone with DirectTV (they have XM) added O&A's XM202 even if they heard it on DirectTV then it counts. If someone put DirectTV channel whatever it would not

Completely possible, but when I first read the pdf I did not see where they explained the cume and thought it would be daily. I'm actually shocked Howard100 has that good of a AQH % wise because his show is on 5x a day so a good AQH for him is AMAZING because his fans can easily be dilluted

Have you heard anything in the way of a timeline for more detailed information. Brent has eluded that it is out there, just that the media does not have it.... yet.....

I figured there was a reason they were waiting to re - sign, if they are waiting on better numbers to come out, I hope the numbers come out before their contract is up.

Completely possible, but when I first read the pdf I did not see where they explained the cume and thought it would be daily. I'm actually shocked Howard100 has that good of a AQH % wise because his show is on 5x a day so a good AQH for him is AMAZING because his fans can easily be dilluted

When I originally read the news, I thought the numbers for Howard's channles were daily, but that they gave the numbers for Oprah and Martha for the week. hmmmm, actually, I think that is something Brent might have said. I take notes during the show (like a loser) I will go have a look at those.

AQH relates to advertising usually I'm guessing, does it not?

30K x 4 quarterlies an hour x 24 = almost 3 million listener hours / day unless my math is wrong.

That has to be an important number for advertisers, right? (Please tell me I'm righ :) )

I am glad you are contributing to the thread. You are the man, I was going to try to get a hold of you to ask you where I should read up to learn about all of this.

I feel bad using this thread to get schooled on things, but we have some good thinkers in this thread, and some people that bring a lot of insight.

I probably will go read other threads about the numbers that I can find on the site - but I expect a lot of people will be talking out their asses like usually happens, and bring incorrect information to the table. It seems that even Mutt might be a bit off, I'm not sure.

I don't know much about ratings but here's the Orbitcast articles.
http://www.orbitcast.com/archives/arbitron-ratings-for-satellite-radio.html
http://www.orbitcast.com/archives/top-10-channels-on-satellite-radio.html
The guy that runs the site seems to know what he's talking about. Half the fun is reading the posts from the pests. :jj:

When I originally read the news, I thought the numbers for Howard's channles were daily, but that they gave the numbers for Oprah and Martha for the week. hmmmm, actually, I think that is something Brent might have said. I take notes during the show (like a loser) I will go have a look at those.

AQH relates to advertising usually I'm guessing, does it not?

30K x 4 quarterlies an hour x 24 = almost 3 million listener hours / day unless my math is wrong.

That has to be an important number for advertisers, right? (Please tell me I'm righ :) )

Hmmm ...
Its close but remember since its basically 18 hrs of the day (ratings are 6am - 12am) the AQH is an average of the whole 18hrs.
Again this report was only the earliest type of its kind and while interesting it should be read with a suspect eye.
I doubt we will find Howard101 goes from #2/3 to 15 though so while the numbers might be off the positioning should be close & that is all anybody should take away from this

BUT ... I agree with Howard who seemed slightly pissed that SatRad would start being rated like AM/FM ... it will lead to BS happening & hurt the eclectic programming

Thanks for posting the best Cume numbers.

Are the AQH numbers ranked anywhere?

Here are the satellite channels with the highest numbers of total listeners in the average week:

XM TALK

1. Fox News 485,400

2. XM Comedy 422,200

3. ESPN Radio 262,600

4. The Virus (Opie & Anthony) 216,800

5. CNN 211,800

SIRIUS TALK

1. Howard 100 (Stern) 1,225,100

2. Howard 101 502,000

3. Blue Collar Comedy 311,200

4. NASCAR 177,600

5. Raw Dog (comedy) 171,600

XM MUSIC

1. Top 20 on 20 1,055,300

2. Flight 26 (adult contemp.) 713,700

3. '70s on 7 654,100

4. '80s on 8 648,900

5. '60s on 6 619,600

SIRIUS MUSIC

1. Sirius Hits 653,200

2. New Country 455,900

3. Big 80s 450,000

4. The Pulse ('90s) 405,000

5. Octane (hard rock) 357,600

Thanks.

When they sort them this way though, 101 doesn't make the top 10 list

Howard Stern 100 - Cume: 1,225,100
Top 20 On 20 - Cume: 1,055,300
Flight 26 - Cume: 713,700
The 70s On 7 - Cume: 654,100
Sirius Hits 1 - Cume: 653,200
The 80s On 8 - Cume: 648,900
The 60s On 6 - Cume: 619,600
Top Tracks - Cume: 607,600
Highway 16 - Cume: 554,100
The Blend - Cume: 548,000

But I think total weekly station hits is a pretty week way to rate anything.

Thanks.

When they sort them this way though, 101 doesn't make the top 10 list

Howard Stern 100 - Cume: 1,225,100
Top 20 On 20 - Cume: 1,055,300
Flight 26 - Cume: 713,700
The 70s On 7 - Cume: 654,100
Sirius Hits 1 - Cume: 653,200
The 80s On 8 - Cume: 648,900
The 60s On 6 - Cume: 619,600
Top Tracks - Cume: 607,600
Highway 16 - Cume: 554,100
The Blend - Cume: 548,000

But I think total weekly station hits is a pretty week way to rate anything.

Not when it comes to a subscription based business Scales. Advertising is under 10% of Siri revenue
Also if Howard is a big reason why 101 does well (west coast feed & his rub) then that can be looked at as an extention of Howard100

But ... I do think something will be worked out & we'll hear from Bubba a big part was Howards support behind the scenes

If that's an average he could have 1.5 million during his four hours and the hours late at night or when Howard is on could be like 100,000 listening.

If that's an average he could have 1.5 million during his four hours and the hours late at night or when Howard is on could be like 100,000 listening.

Read the rest of the thread, the title is decieving. JKgroups explained how things work.

I have no idea what Mutt said but the 500k number from Arbitron is for the entire 101 WEEKLY not BTLS daily
It is VERY clearly written

Just listened to the replay, and typed out as much as i could catch from it. I think I'm 99% on what was said, but If I am incorrect in any way I'll apologize in advance....

------------------------

The numbers are 2006 numbers

1.2 million listeners / day on H100

does not take into account LA, New York or Philly, not included in the poll – later corrected New York to Chicago, (I think… lots of talking over each other during that part)

They don’t have the per hour numbers yet, well at least Mutt doesn’t have them

spring 2006 numbers, pretty old, a lot more subscribers now which should help the numbers

Phone polls - they call and ask what you are listening to right now, probably people in offices, and not people listening in vehicles

PBP – where they listen to the cars, or PPM, Mutt not sure about the initials where they set spy machines up on major intersections on major cities, hopefully 2007 numbers will come out soon

Mutt said the 500 K numbers are average based on the day, the numbers Bubba has could be higher – sounded like he got that from listening to Bubba’s show

Gay Tony said they phoned him and asked him detailed questions about his Sirius listening habits, about 3 weeks ago

People trying to spin this survey, against Howard

Mutt is confident that Brent realizes the new numbers will be really good, considering the Friday replays and the morning show and wrap up show now…. Thinks those numbers will be good for Bubba

Arbitron calls offices, and asks if they have time for a quick poll

The numbers Howard was #1 in, were not included, that should help out the next round of numbers

They don’t have the per hour numbers yet, well at least Mutt doesn’t have them

Bubba has these numbers. Brent actually read them off on Howard's show. Later that day (on Bubba's show) Bubba didn't think it was a good idea to talk about them, because those numbers had not been made public at that time. I'm not sure if they have since been made available.

Bubba has these numbers. Brent actually read them off on Howard's show. Later that day (on Bubba's show) Bubba didn't think it was a good idea to talk about them, because those numbers had not been made public at that time. I'm not sure if they have since been made available.

I heard it, but didn't write anything down assuming they would get into it deeper on Bubba's show. Any ideas what those numbers were that Brent read?

I know Brent said that he said more than he should have on Sterns show, and if he has an inside source which I assume he does, he's probably smart to hold back on talking too much.

the alarming thing about those numbers is that it does not include online listeners.

the alarming thing about those numbers is that it does not include online listeners.

Why doesn't it? If they phoned people to ask them about their listening habits, does it matter how they hear it?

This is a good article that lays things out pretty simply.

http://www.nydailynews.com/entertainment/tv/2007/10/25/2007-10-25_for_xm_howard_stern_is_the_king_of_satel-2.html


The one thing I spotted though, is this quote

Neither XM nor Sirius subscribes to Arbitron, fearing Arbitron may undercount satellite listeners, and XM spokesman Nathaniel Brown yesterday said this survey underscores that concern.

"The survey is a random sample of listeners, not subscribers," he said. "And when respondents did not specify whether they heard a show on satellite or terrestrial radio, terrestrial got the credit. That's a huge problem."

Could that be a reference to 0.0? They are heard on Terrestrial as well as Satalite. But their ratings suck on Terrestrial anyways, so hopefully if XM does have a point with that statement, the Virus won't place too much higher in any future results that come out in the future.

This is a good article that lays things out pretty simply.

http://www.nydailynews.com/entertainment/tv/2007/10/25/2007-10-25_for_xm_howard_stern_is_the_king_of_satel-2.html


The one thing I spotted though, is this quote



Could that be a reference to 0.0? They are heard on Terrestrial as well as Satalite. But their ratings suck on Terrestrial anyways, so hopefully if XM does have a point with that statement, the Virus won't place too much higher in any future results that come out in the future.
I know Sirius Left and a few other channels carry terrestrial radio shows. Who knows if Sirius gets the credit. I know when Mike Malloy picks up callers he likes to say the station they're listening on and a lot of them are listening on Sirius.

I know Sirius Left and a few other channels carry terrestrial radio shows. Who knows if Sirius gets the credit. I know when Mike Malloy picks up callers he likes to say the station they're listening on and a lot of them are listening on Sirius.

I've actually found a lot of good information on the whole ratings thing in the weirdest spot. wakbag. Go figure.

as a partial payment, bubba should take a option on restricted siri stock and take a smaller salary

so hopefully if XM does have a point with that statement, the Virus won't place too much higher in any future results that come out in the future.

O & A pissed off many of their hardcore fans at XM when they betrayed their fans that had followed them to XM by selling them out and signing on with testicular radio. The sheer greed and hypocracy of that move killed many a loyalty.

If they ever had any traction at satellite radio, they killed it for good with their act of betrayal to their most loyal fans.

O & A pissed off many of their hardcore fans at XM when they betrayed their fans that had followed them to XM by selling them out and signing on with testicular radio. The sheer greed and hypocracy of that move killed many a loyalty.

If they ever had any traction at satellite radio, they killed it for good with their act of betrayal to their most loyal fans.

I read that 5000 subs were dropped over that. I also read, that 5000 might be a very low estimate.

But to play devils advocate... I've read that the people who listen to them were encouraged to give credit to hearing them on Terestrial radio, not the Satalite radio, to help out their numbers on the Terrestrial side. That kind of makes sense.

Also, people point out that 1 of the 3 months for these ratings, they were off the air completely. Still, that should only increase the 200,000 number to 300,000. But on the other hand, they probably had a lot more listeners when they came back, just to see what they would say, and might even things out. But then again, the dropped subs would be an issue.

Am I being too confusing yet? Hope so :D

After doing more research, I think the numbers put out now look better for the Bubba show than the reality of the situation. How much of the 500,000 number is BTLS responsible for? I hope that a lot of the people who listen to the West Coast feed are also Bubba marks, and I hope there are a lot of people who only listen to Bubba on 101.

I predict that if more detailed information comes out in the future, it is going to really narrow the gap at the very least, and the perception that Bubba has 2.5 times more listeners than 0.0 is going to be short lived.