|
Note: This is a Text only archive. Go directly to the real forum.
"We Ought To Be Doing A Better Job In Selling Howard"
- Click HERE to go to the original thread with graphics
banner
| "We Ought To Be Doing A Better Job In Selling Howard"
- Click HERE to go to the original thread with graphics
|
| NotRalph |
Mel Karmazin was noticeably frustrated with the current state of advertising sales on today's conference call with analysts.
Sirius Satellite Radio Inc. reached nearly $35 million in advertising sales revenue for the year (see financials here).
Still, the company's CEO was admittedly displeased with their performance when asked about the longterm potential of advertising revenue.
"It's been a source of frustration for me because I believe that we ought to be generating significantly more advertising revenue than we have done so far," said Karmazin.
"We're doing about $35 million and it's up dramatically and I can give you the spin story that says how well we've done but when you take a look at having Howard Stern for the first time in his career having a pure national platform and being as strong as he is, we ought to be doing a better job in selling Howard.
"We ought to be doing a better job than we are doing now," he added.
Full article here. |
|
|
| Nuge_69 |
| Seriously, they have a great commodity in Howard and a ton of low rent advertisers. Give Bees a Chance! |
|
|
| MisterMeener |
| They spent almost 174 mil in sales and advertising so he should be pissed they only pulled in 35 mil in advertising sales revenue. |
|
|
|
|
|
